Nora Cate Schaeffer’s Presidential Address to the American Association of Public Opinion Research
Because of changes due to the pandemic, in June 2020 the University of Wisconsin Survey Center’s Faculty Director Nora Cate Schaeffer became the first president of the American Association for Public Opinion Research (AAPOR) to give her presidential address from Madison, Wisconsin. Her address, Far from Ordinary Questions: Task Difficulty, Motivation, and Measurement Practice, urged researchers to consider …