Max Besbris Publishes New Book “Upsold”

Assistant Professor Max Besbris, one of the department’s newest faculty members, just had his book  Upsold: Real Estate Agents, Prices, and Neighborhood Inequality published by The University of Chicago Press Books.  Besbris shows how agents successfully upsell, inducing buyers to spend more than their initially stated price ceilings.  Using ethnographic and quantitative housing data, the book shows how social influences affect the sales process.  Cover for the Book "Upsold"